Most people think that well-established companies like eBay wouldn’t have disorganized pages in Search Engine Results Pages, but I guess this discovery by Aaron Wall can’t go unnoticed.

It seems that eBay has a huge amount of sub-domains, one for every category, search results and such. Well, having a huge amount of sub-domains for every category can lead even the strongest search engine awry. Google seems to have indexed numerous pages/auctions from different sub-domains for ‘titleist provx’ and displays all these results.

You can’t be sure if eBay did this on purpose or by accident, but this can lead to a lot more targeted search engine traffic to eBay when you think about it. A user might disregard the first eBay results in the SERPs but after seeing numerous listings, they are bound to check out a couple, and end up simply bidding on an item on eBay instead of purchasing one from another website found through the SERPs.

Technorati Tags: eBay, Google, SERP